Fidelity Bloom® is a free financial savings app. It’s also a debit card. And it’s also 2 brokerage accounts: SPEND, for your spending money, and SAVE, for your savings stash.*

Our mission? Take the sting out of saving money by rewarding good money moves, and teaching you new money habits to try out IRL.

Always free to use.† No subscription fees.

+A SAVING/SPENDING PLATFORM THAT PAYS YOU
Keeping your spending money separate from where you’re saving can be an essential step toward healthy saving habits. You’ll earn cash rewards for spending and saving money using our finance app.

–Saving: We’ll match 10%‡ of up to $300 of deposits to SAVE annually.

–Spending: We’ll deposit 10 cents to SAVE with every Fidelity Bloom debit card purchase. And you’ll earn cash-back shopping rewards§ from more than 1,000 retailers with in-app shopping.


+A SPACE TO GROW MINDFUL MONEY HABITS

You’ll get money tips and practice new habits.

–Fidelity Bloom was built by behavioral scientists, who study how and why people make decisions about money management. We use these insights to power every aspect of Fidelity Bloom.

–Challenges are short, research-based activities that directly tackle the practical, psychological, and emotional reasons why people struggle to save.

–Get helpful savings and budget tips, spending hacks, and opportunities to reflect on your own money habits.


+COMMITTED TO YOUR SECURITY AND PROTECTION

You’ll be protected from fraud, and your information is kept secure.

–We’re offered by Fidelity Investments, rated #1 Overall Broker by StockBrokers in 2022 and most trusted wealth management company by the readers of Investor's Business Daily in 2020.»

–Your data and privacy are safeguarded with strong encryption, firewalls, secure email, and proactive 24/7 system surveillance.

–The Fidelity Bloom debit card includes transaction alerts, card locks, and fraud text alerts.

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