Land Cruiser is a series of four-wheel drive vehicles produced by the Japanese automobile manufacturer Toyota. It is Toyota's longest running series of models and the second longest-running SUV in production behind the Chevrolet Suburban. As of 2019, the sales of the Land Cruiser totaled more than 10 million units worldwide.
Production of the first generation of the Land Cruiser began in 1951 as Toyota's version of a Jeep-like vehicle. The Land Cruiser has been produced in convertible, hardtop, station wagon and cab chassis body styles.
In June 1954, responding to claims of trademark violation by the Willys Company that produced the original Jeep, Toyota renamed the vehicle "Land Cruiser." The name "Land Cruiser" was coined by the technical director Hanji Umehara. "In England we had another competitor — Land Rover. I had to come up with a name for our car that would not sound less dignified than those of our competitors. That is why I decided to call it 'Land Cruiser'", he recalls.

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